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PlanetCare ad: The startup filter that topped the test

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PlanetCare logo

PlanetCare

100 active ads🇸🇮

A Slovenian startup built a laundry filter. Then a university put it head to head with two rivals… Every wash, synthetic clothes shed tiny plastic fibres. Most washing machines have no filter for them, so they go down the drain and on to rivers and seas. PlanetCare 2.0 hangs next to any washing machine and catches them before they leave your home. No electricity, no app. Change the cartridge about every 30 washes, send the full one back, and we clean and reuse it. Starter Kit from €96, refills from €7.50 a month.

The startup filter that topped the test
planetcare.org
The startup filter that topped the test

Performance Signals

Status
Still running
Time Running
16 days
Active Period
Oct 13, 2026 → Today
Advertiser live ads
100
First Seen
Nov 1, 2026

Creative & Links

Meta page ID
626987914308883
Format
Image
Placements
FACEBOOK, INSTAGRAM, AUDIENCE NETWORK, THREADS
Country
🇸🇮 Slovenia
Landing Page
planetcare.org/pages/starter-kit-news?utm_source=meta&utm_medium=paid_social&utm_campaign=pc_starter_kit&utm_content=pc_sk_24
Original Ad
Open in Meta Ad Library

Campaign Tagging

source
meta
medium
paid_social
campaign
pc_starter_kit
content
pc_sk_24

Decoded from the landing page's UTM parameters — the advertiser's own campaign naming.

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