Ecovask ad: The humble dishcloth. Reimagined.

I didn't set out to build a business around dishcloths. I just thought they could be better. Better looking. Better functioning. Made to last. Turns out I wasn't the only one. A quarter of a million cloths later, I think we might be onto something. I'm Viv, founder of Ecovask. And what started with one humble dishcloth has grown into a collection of thoughtfully designed everyday essentials. If you've ever wondered why your dishcloth can't look good AND do its job properly, you might just love what we've created.